Research Methods for identifying different informations about the film industry itself and their careers.

Research Methods

What is research methods ?

Research methods are very relevant when it comes to investigating  into certain topics or  finding piece of  key information. This is because it allow us to provide informations clearly with details including facts and figures or real life scenarios.

There are different types of research methods which everyone can use to find informations and they are –

•   interviews- primary/qualitative
•  Printed media books/qualitative,quantitative and secondary
• internet-secondary/ quantitative
•   web/big data analytics-secondary and quantitative
• Focus groups-qualitative/quantitative and primary
• surveys/questionnaires-
•  Radio/TV/Film
• Recorded observations
• Taking photographs
• Ethnography

The advantages and disadvantages of using different types of research methods.

• interviews- primary/qualitative

one of the advantages of having interviews as a research method is that, it is full of obtained information and they are opinion based which means you have an option to analyse different answers to your questions while evaluating your answers.

However, the disadvantage of having interviews as a research method is that, interviews can be very time-consuming meaning that it can take time while analysing the information and statistics, setting up the interviews itself as well as feedbacking. They can be costly. For instance, while interviewing a public figures producer might have to pay them certain amount of money before interview is began.

• Printed media books/qualitative, quantitative and secondary

One of the advantages of having printed media books as a research method is that, printed books can have contained more detailed information which often includes real researched facts and figures. However, one of the disadvantages of using printed media books as research tool is that, certain book’s information and figures can be old information. Therefore, it may not be helpful enough if you wanted to use and include those information and figures as a reference to your new research.

• internet-secondary/ quantitative

one of the advantages of having internet as a research tool is that, it is quicker and easier way to find any information about any topic you intended to research on.

But on the other hand, one of the disadvantages of using internet as a research tool to research is that, it provides a huge amount of information. In due to this course, it can easily get confused with this infinite amount of titles, texts and abstracts

• Web/big data analytics-secondary and quantitative

one of the advantages of using web/big data is that, it can allow research over some of online data information such as blog posts, pages as well social media like Facebook, twitter and you can research over their analytics resources like their number of sessions and number of their inexperienced users, number of organic users.

However, the disadvantages of using web/big analytics is that, it can be very time consuming while research analysing these web analytics and sometimes setting up can lead to data loss and you can’t go back in time, if you make a mistake with your tagging you have a hole in your data.

• Focus groups-qualitative/quantitative and primary

one of the advantages using focus group as research methods is that they are useful to obtain detailed information about personal and group feelings, perceptions and opinions as well as it can save time and money compared to individual interviews.

 

However, one of the disadvantages having focus group as research methods is that, there can be disagreements and irrelevant discussion as well as they can be distract from the focus group.

• surveys/questionnaires- quantitative, primary

one of the advantages of having survey/questionnaires is that, it is quicker and effortless way to collect results with online and mobile tools. This means people can gain knowledge in as in lesser time as in 24 hours and depending on the scale, reach of many questionnaires.

one of the disadvantages of having survey/questionnaires is that. Sometimes, you must come up with creative questions and you can’t include open answer and questions. Which means people can’t give you details answer.

 

• Radio/TV/Film- secondary/qualitative

One of the advantages of including radio/tv/ film as research tool is that these entertainment industries produces information which are always updated which means you can always research into old history information to news updates anytime and anywhere.

However, the disadvantages of including radio/tv and film as research tool is that. Sometimes the information which you collect through research resources like tv/radio and films can include more friction/made scenario which might seems like relevant facts or important piece of information. However, it is only included into that tv show/radio programme and film mainly for entertaining purpose or keep the audience feel engaged.

• Recorded observations- Qualitative and data/primary

One of the advantages of having recorded observation as research methods is that. They can very useful in terms of understanding the verbal response more efficiently from people you are recording observations about or dictating information.

Whereas in the other hand, the disadvantages of using recorded observation as research tool is that. It can be very time consuming when it comes to evaluating information and do independent study to upon the recorded observation which you have finished recently.

• Taking photographs- primary/qualitative

There are many beneficial reasons why having photographs as a research tool. This is because then you can visually see an evidence of what you are searching into as well as have a clear information also photos can be very helpful when come to showcasing information.

However, the disadvantage of taking photographs is that, sometimes people can create a duplicate copy of the information which you have gathered. In addition to you might face technical issues with the camera or equipment you are using to the take photos. Therefore, it may not be helpful when it comes to presenting your evidence through research you have done.

• Ethnography- primary/quantitative

One of the benefits of including ethnography as research tool is. they can be very helpful research when it comes to specifying a research into different people and their family history.

However, the issues within doing an ethnography research is that. Sometimes people might not allow themselves to tell or explore more information about their background due to religious restriction legislation.

Alternatively, within my case. There are different types of Research methods which i  could use for my research ,which is identifying information like  roles and responsibility aspects of  a particular job role called  ‘Cinematographer’ mainly working in film industry.

Therefore,the main research tools,which i will be using for my investigation about cinematography would be interviews, recorded observations and the internet.

 

 

 

 

Review- key learnings for the 4weeks about Enterprise

In the Enterprise lessons, there were various aspects about enterprise which we learned throughout the lessons. However, one of the key learning which I learned is that few key words such as franchise and what does it means within media industry. Franchise can be defined as collection of a media products like TV, films and music. An example of this would-be James bond’s movies collection from ‘Goldeneye to 007’.

Furthermore, one of the other keywords which I’ve learned within the enterprise lesson is called mogul. In the media terminology, it can be described as a tycoon who has control over their media related company or business. An example of this would-be Stacey Sinder who is CEO of 20^th century fox as a mogul she has control over her production house and has right to make decision for her staff members.

In addition to this, also I learned history about Hollywood and how did the film industry started in America in 1918-1928 as well as learned information the main three productions which were establish well throughout the 1920’s and they are Warner Bros, Paramount Pictures and MGM. Also, gain knowledge diverse types of job role they had within industry during those periods of time.

Finally, in the lesson we also learned what is info graphics mean and how to create info graphs through use of an application called Canva. Additionally, infographics can be defined as a visual representation of information through use of a mood board or presentation.

 How can I use this information for future?

I can use this information for future, while creating infographics about the film industry or I can share this information to others by telling them history about Hollywood and how it has developed and well establish comparing to its past condition or experience.

www (what went well)- I learned many new keywords related to enterprise and media industry itself.

EBI (even better if )-I would like to gain more knowledge about enterprise related to digital media industry.

 

 

Review-key learnings for the week about Enterprise

Review-key learning for the week about Enterprises

In the Enterprise lessons, there were various aspects about enterprise which we learned throughout the lessons. However, one of the key learning which I learned is that few key words such as franchise and what does it means within media industry. Franchise can be defined as collection of a media products like TV, films and music. An example of this would-be James bond’s movies collection from ‘Goldeneye to 007’.

Furthermore, one of the other keywords which I’ve learned within the enterprise lesson is called mogul. In the media terminology, it can be described as a tycoon who has control over their media related company or business. An example of this would-be Stacey Sinder who is CEO of 20th century fox as a mogul she has control over her production house and has right to make decision for her staff members.

In addition to this, also I learned history about Hollywood and how did the film industry started in America in 1918-1928 as well as learned information the main three productions which were establish well throughout the 1920’s and they are Warner Bros, Paramount Pictures and MGM. Also, gain knowledge diverse types of job role they had within industry during those periods of time.

Finally, in the lesson we also learned what is info graphics mean and how to create info graphs through use of an application called Canva. Additionally, info graphics can be defined as a visual representation of information through use of a mood board or presentation.

 How can I use this information for future?

I can use this information for future, while creating info graphics about the film industry or I can share this information to others by telling them history about Hollywood and how it has developed and well establish comparing to its past condition or experience.

furthermore, i can use this information

www (what went well)- I learned many new keywords related to enterprise and media industry itself.

EBI (even better if )-I would like to gain more knowledge about enterprise related to digital media industry.

 

 

 

Film industry’s portfolio

Hollywood is one of the well establish film industry, everyone knows they have amazing different genre kinds of films. Which everyone can enjoy watching it or they have few movie characters who they admire and relate with them at times.

But, does everyone have an idea about how Hollywood’s journey started?

The film industry’s journey started in between 1918 to 1928, after the world war one was over. Hollywood started to establish themselves as ‘the film industry’ when there was increasing numbers of many entrepreneurs, started to invest money into the cinema.

Paramount Pictures

After the 1920s were over, a Jewish/Hungarian man called Adolph Zukar set up a production named as Paramount Pictures. Paramount pictures establish themselves as a production from who were creating a range of advent of motion pictures to rise of television mainly through use of digital technologies.

Furthermore, because of their continuous passion and effort they put into their work sooner, they won the very first Academy Award for Best Picture in 1927 and this happened just a year after when they move onto their studio.

Some of the box office hit films, which they made/produced are

• Titanic
• I Love Lucy” – 1952
• Breakfast at tiffany’s
• Star Trek
• Top Gun

Warner Bros

Similarly, one of the other main film production which were establish alongside with Paramount Pictures is Warner Bros. Warner Bros were founded April 4, 1923. This production named by four Canadian polish brothers called ‘Harry warner, Alberts warner, Sam and jack warner’. In 1903, the brothers started their film business as traveling exhibitors, moving throughout Ohio and Pennsylvania with their portable projector.

Some of the box office films and Television shows, which they made/produced are

• Harry potter-series
• My Four Years in Germany
• Million Dollar Baby
• Friends
• The Ellen shows

Metro-Goldwyn-Mayer Pictures

Finally, alongside of warner bros, another production. Who were well known is Metro-Goldwyn-Mayer Pictures. It was founded by Louis B Mayer. They were well known production for being a ‘powerhouse of prolific artistry and filmmaking’ who were skilful. Therefore, Studio famously attached a saying called ‘more stars than are in the heavens.’

During a golden three decades from 1924 to 1954, the Culver City-based studio conquered the movie business, making a Best Picture nominee every year for two straight decades.

Some of the box office films and Television shows, which they made/produced are

• James bond- Goldeneye
• Legally blonde
• The terminator series

Types of jobs within Film industry ‘Behind the scenes’

Working in the film industry can be rewarding career for anyone who chooses to be. Within the industry, people can adopt into various roles such as Actors/Actress, Producers, Directors, Assistant director, Screen Writer, Cinema Photographer, Composer, Cinematographer, Art Department Coordinator and Co- Producers.

Some of the job roles, which I am interested and have a passion to work as Actress, producer and Director of photography as well as script editor.

Actress/actor

An Actress/actor is an individual, who brings a scripted character to life. They work in various fields like television, theatre, film and radio. They must adaptable and portray different characters within a brief period.

Actors are those people who convinced their audience and make them believe that characters are real and draw their attentions to the story.

When story demands emotional scenes actors often go beyond and research from experienced individuals to convey the emotions involved.

Qualification,

One of the qualifications which actors should have is, starting training course in early age as well as get involved into acting course within schools or institute.

Roles and responsibilities

• To be able to learn new lines during brief period and deliver specific pace and timing.
• Should have singing and dancing skills, ideally
• Be patience
• They must have good ability to learn and forget while working on demanded drama
• They must develop to have good confidence.
• Can deal effectively with press.

Director of photography 

Director of photography are the heads of film production within the industry, who has key roles and responsibility to provide unique and creative visual identity to a film’s look. Also, A Director of Photography must understand the heart of screenplay, using various materials such as painting, photography other films.

They also discuss the visual style of films. They prepare all requirement for film productions such as lights cameras and other accessories. Not, only they prepare, they also test those equipment such as lens, filters etc.

Firstly, one of the important qualification which they must have degree in course, related to photography in film making to gain all round knowledge in composition and lights.

Roles and Responsibilities

• Should have Technical knowledge digital processes and know about camera equipment
• Depth knowledge about lighting techniques
• Have good understanding about photography, painting
• They must be creative and have artistic vision.

Script Editor

Script editor is an individual, who provides support to screen writer and producer by evaluating and provide a feedback about the storyline and creativity within story which screenwriter writes. Furthermore, they also have screenwriter to map out their story. Additionally, they also help to develop storyline and ensure that it is suitable for production.

To be a script editor you should have a degree, take script editing and screenwriting course.

Roles and Responsibilities

• Experience in script Reading.
• Good understanding of screenplay and various development stages.
• Being a good writer
• They must have good understanding about audience’s reaction to film
• They should also have good understanding of analytical skills
• Have good knowledge about dramatist tools such as comic irony, suspense as well as mystery.

 Producers

Producers are those people who look every area of film’s production. Their main responsibility is to create an environment where every member of the production flourish and are responsible for creating ideas for a production. They are responsible for smooth operation of the team. Producers also approve locations, shooting script as well as budget. They must have constant communication with directors and other key members. They maintain cost reports as well.

Qualification- If anyone want to be a Producer, one must take film production course in higher education.

Roles and Responsibilities

• Self – motivated
• Good problem solving
• Secure finance for the production
• Motivate people
• Able to negotiate
• Control budget
• Understand the process of film making

Issues which film industries employees has faced

Gender Pay Gap
issue behind the camera

Only 32% women held key positions as  directors , producers and writers.

This problem was found within those productions where  women held key positions off-screen—as directors, writers and producer as the films only featured women more often, and in less sexualized roles.

Whitewashing issues within film industry 

In the movie ghost in the shell Scarlet Johansson had played lead role as cyborg heroine, which was originally named Motoko Kusanagi. This is a movie based on one of the most successful Japanese anime.
There was a controversy within the fans mentioning that ‘this is whitewashing’ and the role should’ve been played by a Japanese actress. More than 100,000 had signed up petition.

Gender pay Gap issue within Actresses.

Top 3 Actresses has  spoken out on the disparity

Meryl Streep
‘paid less than male co-stars’
Jennifer Lawrence
‘When the Sony hack happened and I found out how much less I was being paid than my co-stars, I didn’t get mad at Sony, i was mad at myself ‘

Viola Davis
‘it isn’t getting any better ‘

Television

Jodi May Who Appeared on World’s Biggest TV series
Games of Thrones Accused the Industry mentioning 
“a lot of talk and not much action over the Gender Pay 
Gap”.  
   

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